With a name derived from “centella asiatica” as well as a pledge to “keep skin moisturized for 24 hours,” Korean brand Centellian 24 fully harnesses Dongkook Pharmaceutical’s decades-long research on vegetables to produce its own high-performance, botanically derived skin care range. Its products run the gamut from toners and sheet masks to serums and creams. The brand’s flagship Madeca line is formulated with nourishing TECA (Titrated Extract of Centella Asiatica) to strengthen and safeguard skin. Centellian 24’s bestsellers include Madeca Toning Essence Treatment, an anti-aging essence designed to reverse daily damage to skin; Madeca Skin Emulsion, a powerful emulsion infused with TECA to soothe, firm and revitalize tired and irritated skin; and Madeca Cream UV Formula, a sunscreen with added brightening and anti-wrinkle benefits. All Centellian 24’s products are 100% made in Korea.